United makes headlines yet again, and not for the right reasons

Consumers and other businesses were quick to judge/troll the airline with a variety of social posts, many referring to Pepsi’s PR blunder last week.

Farewell, Dandelion: Crayola hits the mark with fan engagement

If there’s one thing we know at Vehr, it’s that contests and giveaways on social can bump engagement and interaction like nothing else, and Crayola will now have a large bank of user generated content to pull from in the future. From media relations to social media, Crayola certainly made sure Dandelion is not going away quietly.

Fake news: We’re all to blame

We’ve all heard it. We’ve all seen it in headlines. We’re all to blame for the surge of “fake news.”

Insights: 2016 Cincy PRSA Media Day

The all-day event was filled with advice from members of the media (traditional and non) as well as learnings from experts in our field.

We walked a little taller that day

The Goering Center Award is about things that we all take very seriously.