Social media influencers sway opinions
Trust is waning in many areas. But a new global survey finds that social media influencers’ power to shape followers’ level of trust is gaining ground.
Trust is waning in many areas. But a new global survey finds that social media influencers’ power to shape followers’ level of trust is gaining ground.
The Edelman Trust Barometer finds increasing insularity and decreasing trust as people face economic, financial and tech pressure. But there is room for hope.
We look back at a few seasonal "client projects" on which, frankly, we sleighed.
Sure, you use social listening tools and customer surveys, but have you tried inviting your customers out for coffee or having them co-create your event video?
With her love of social media, film, technology and brand-building, Xavier senior Sophia Duff is a welcome addition to the Vehr Communications team.
Quizzes, trending songs, illustrations, sweepstakes, podcasts, storymaps and more — there’s no shortage of ways to liven up your corporate communications.
In these uncertain times, clear communication is even more critical for nonprofits. Here are three ways to refine messaging and build connection.
Let’s face it: Crisis prep is the corporate communications equivalent of home HVAC maintenance. It’s not flashy or fun, but you sure might regret ignoring it.
For executives, effective written and verbal communication is critical. Go beyond just having something to say, and master saying it in your authentic voice.
What does the year ahead look like for corporate communications? AI is here to stay. New tools pop up all the time. And some old favorites have sticking power.