Are your media relations efforts working? At mid-year, this is a great time to assess.
Developing and fostering relationships with the media are critical. Here are three essential tips to help you along the way.
To a reporter, all the pitches they receive are just hooks on a line, so how do you get one to bite yours? Perhaps these can help you get the media catch of the day.
The hard work of pitching journalists has paid off and you landed a live TV interview. But the road doesn't end here, there is still more work to be done.
Maybe it’s because I’ve been thinking about media relations a lot lately. Maybe it’s because, deep down, I’m a wannabe songwriter.