Law and PR: Similarities considering AI
There are many similarities between what lawyers and marketing and PR professionals do. This is even more true when considering Artificial Intelligence.
There are many similarities between what lawyers and marketing and PR professionals do. This is even more true when considering Artificial Intelligence.
When companies make controversial decisions — such as recent ones by corporate heavyweights to abandon DEI policies — tough communication is guaranteed.
Whether wading into a hot-button issue or simply trying to be heard amid a cultural storm, let the “five W’s” — who, what, where, when and why — be your guide.
AI will never replace human creativity, understanding, judgment and experience. It will improve efficiency, inform strategy and inspire creative thinking.
Authenticity is at the core of a brand promise. Google stumbled out of the blocks with advertising for its AI product, Gemini, during the Games.
TikTok. Instagram Reels. YouTube Shorts. Love it or hate it, there's no escape from vertical video. Here's how to ensure your content succeeds on social media.
Need to remove unwanted objects from photos? Turn a blog into a YouTube video? Identify social bias in your language? These resources have you covered.
When it comes to your corporate image, hard-won reputation, market presence and overall brand, there are plenty of lessons from Twitter’s chaotic rebirth as X.
Don’t leave behind X or jump wagon to Threads without taking everything into account.
With these tips, you too can earn the bragging rights of being a "lean, mean cleaning machine!"