Mid-year assessment: Marketing and branding
At mid-year, this may be the last, best time for your marketing efforts to have a meaningful impact on this year’s performance.
Mid-year assessment: Media relations
Are your media relations efforts working? At mid-year, this is a great time to assess.
A brand builder’s master class with John Pepper
I recently had the opportunity, with some other Cincinnati-area marketers and communicators, to listen to, learn from and chat with one of the world’s most iconic brand builders – John Pepper.
Rock this trade show season: Before-show basics
We cover the essentials to ensure your organization will rock this trade show season before, during, and after those whirlwind days in the exhibition hall.
Rock this trade show season: Working the floor
We cover the essentials to ensure your organization will rock this trade show season before, during, and after those whirlwind days in the exhibition hall.
Rock this trade show season: After show glow
We cover the essentials to ensure your organization will rock this trade show season before, during, and after those whirlwind days in the exhibition hall.