Nearly all aspects of life have been disrupted by a convergence of challenges in 2020. For professional communicators, the work is just getting started.
In times of crisis, there is little room for leaders to waver, under-inform or increase uncertainty. The White House communications have come up short.
Uber just earned an “A” for saying what it means and meaning what it says.
When the going gets tough, communicators must trade in campaigning and wordsmithing for the basics of good communications.
Facing the media can be daunting under normal circumstances, but social distancing adds a whole new set of challenges. These tips will help you prepare for the spotlight.
This holiday shopping season is going to be like none we’ve ever seen before. Here’s what marketers need to know.
Social media is more powerful today than ever before, but that power comes with serious ethical ramifications.
Effectively communicating to inform, inspire and move key stakeholders to action is a critical factor that will influence post-pandemic success.
As businesses take advantage of Paycheck Protection Program loans, some have received public backlash. If you’re concerned about potential scrutiny, here’s what you can do to prepare.
For event planners with a bit of ingenuity, the show simply must go on. Here are four lessons marketers can take away from the NFL’s completely virtual draft.