Elon Musk, public backlash and the art of taking it on the chin

With several successful businesses, an environmentalist’s mission and a few billion dollars in the bank, openly doubting and questioning Musk is rarely done. Until now.

By | 2018-08-15T16:45:05+00:00 July 18th, 2018|News|Comments Off on Elon Musk, public backlash and the art of taking it on the chin

Is it creepy or is it commerce? Or, is it the start of a really big change?

Can we connect the recent Cambridge Analytica data scam to big advertisers seeking greater transparency and accountability on Facebook? Yes.

By | 2018-03-27T14:13:23+00:00 March 27th, 2018|News, Social Media|Comments Off on Is it creepy or is it commerce? Or, is it the start of a really big change?

What Snapchat’s latest update means for brands

Many Snapchat users were surprised over the weekend when they updated the app and experienced the platform's biggest changes yet.

By | 2018-03-27T14:07:25+00:00 February 14th, 2018|Marketing Communications, Social Media, Vr3|Comments Off on What Snapchat’s latest update means for brands

Vehr tip sheet: Partnering with social media influencers

Having trouble reaching a millennial audience? Here’s a hint: millennials love authenticity. This is where social media influencers, lifestyle media and vloggers come into play.

By | 2017-03-24T12:55:40+00:00 March 24th, 2017|Social Media, Vr3|Comments Off on Vehr tip sheet: Partnering with social media influencers

Cracker Barrel, don’t ignore #bradswife and her fans

The chain restaurant is under siege on Facebook, Twitter and Instagram because it fired an employee whose husband then asked “why” on Twitter. And so #justiceforbradswife was born.

By | 2017-03-23T17:39:48+00:00 March 23rd, 2017|Vr3|Comments Off on Cracker Barrel, don’t ignore #bradswife and her fans

Do’s and don’ts on social media during a crisis

Here are our top do’s and don’ts for manning social media channels during a crisis.

By | 2017-03-12T18:45:56+00:00 March 31st, 2016|Corporate Communications, Marketing Communications, Social Media, Uncategorized, Vr3|Comments Off on Do’s and don’ts on social media during a crisis