How social media — yes, social media — can make us better writers
For all its flaws, social media has an uncanny knack for delivering a much-needed lesson: Get. To. The. Point.
Storytelling has its place in business communications. The End.
Storytelling isn’t just for novelists and journalists, but what does it mean to marketers and business communicators?
Are your consumers ready for a live event renaissance?
As the United States continues to expand its vaccination efforts across the country, a live event comeback feels inevitable, but sentiment varies across audiences.
FC Cincinnati: A study in brand development
Jeff Berding, FC Cincinnati's President, recently joined Vehr as part of our ongoing Caffeinated Connections series to share some insight into creating the foundation of a strong brand.
April Fools’ Day 2021: A lesson in marketing through humor
This year, the overly elaborate April Fools’ marketing schemes of years past were mostly absent, but there were a few well-received antics.
Make your (brand) voice heard using Clubhouse
Clubhouse is setting itself apart from other social media platforms by finding a new way to foster connections. Here’s how you can use it for your business.
Marketing during a “social dilemma”
Communicating with your mission-critical audiences during this historic tumult is not a task for the faint-of-heart.
Black Friday, gone for good?
This holiday shopping season is going to be like none we’ve ever seen before. Here’s what marketers need to know.
The action your company takes today will determine your consumer sentiment tomorrow
Bringing about real change isn’t easy, but engaging in this work is the right thing for your business, your brand sentiment, and most importantly, your community.
A playbook to view and capitalize on opportunity in a post-pandemic world
Effectively communicating to inform, inspire and move key stakeholders to action is a critical factor that will influence post-pandemic success.