Digital video: Do advertisers love it more than users?

As marketers are aware, we can’t ignore numbers. When consumers are headed toward something like video in large droves, we can’t help ourselves. We must go there, too.

By | 2017-11-06T19:14:26+00:00 November 5th, 2017|Marketing Communications|Comments Off on Digital video: Do advertisers love it more than users?

Artificial intelligence (AI): Marketing friend or foe?

A recent presentation by our intern, Haley Fite, gave us a peek at the expanding role of artificial intelligence (AI) in marketing, here’s a recap of what she had to say.

By | 2017-07-27T18:44:40+00:00 July 27th, 2017|Corporate Communications, Marketing Communications, News, Uncategorized, Vr3|Comments Off on Artificial intelligence (AI): Marketing friend or foe?

6 PR takeaways from Fixer Upper

We’ve started to notice how, no matter what happens during the course of their project, the families seem to walk away satisfied, proud and happy about their investment, which, when it comes down to it, is exactly how we want our clients to feel after they meet with our team.

By | 2017-06-12T14:16:04+00:00 June 12th, 2017|Marketing Communications, Vr3|Comments Off on 6 PR takeaways from Fixer Upper

What makes a great “PR” firm?

It matters little to me whether PR as a term survives. It matters greatly that we continue to operate and grow on a foundation of courage, curiosity, empathy and integrity and remain flexible enough to meet the needs of our clients.

By | 2017-07-03T13:56:23+00:00 May 24th, 2017|Marketing Communications, News, Uncategorized, Vr3|Comments Off on What makes a great “PR” firm?

Think your dashboard holds all the answers?

While marketing dashboard metrics are critical and should be reviewed regularly, we’d provide greater value to our organizations if we look at them in the context of the larger business environment and explore all the possible nuances that took us from A to B.

By | 2017-05-10T16:21:27+00:00 May 9th, 2017|Corporate Communications, Marketing Communications, Vr3|Comments Off on Think your dashboard holds all the answers?