A picture is worth a thousand words, unless it isn’t
How many times have we heard it? “A picture is worth a thousand words.” Unless, of course, it isn’t. Or at least it is not the thousand words you first thought it to be.
Cincinnati and CES 2019
I am not a tech geek. I do, however, understand the importance of innovation and risk to grow jobs, community and economies. All of this is also good for Cincinnati.
Brands and causes: “Because the boys watching today will be the men of tomorrow.”
It’s always tricky when brands take on causes. Brand loyalty is hard-earned and easily lost. Sometimes it works, and Gillette is hoping their gamble pays off.
It’s OK to do the right thing … it’ll be alright
We are living in a time in which the lines between right and wrong seem to be shifting or blurred. Sometimes, though, wrong is wrong, making seemingly hard decisions much easier.
Is it creepy or is it commerce? Or, is it the start of a really big change?
Can we connect the recent Cambridge Analytica data scam to big advertisers seeking greater transparency and accountability on Facebook? Yes.
11 rules to learn early in your communications career
Life is not fair, get used to it. This is universal and ageless. It applies to all industry sectors and life in general, not just to integrated marketing firms.
Marketing vs. PR: Does it really matter?
There is still a lot of misdirected energy among communications professionals to hold on to traditional nomenclature for what it is that we do, whether an advertising, marketing, PR or branding agency.
Vehr Cares – Let’s celebrate!
To celebrate 10 years in business, we’ve decided to initiate a program to donate our services and support local nonprofits in ways that can make a real difference.