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VR3 BLOG

United makes headlines yet again, and not for the right reasons

Consumers and other businesses were quick to judge/troll the airline with a variety of social posts, many referring to Pepsi’s PR blunder last week.

By | April 11th, 2017|Tags: , , , |

Farewell, Dandelion: Crayola hits the mark with fan engagement

If there’s one thing we know at Vehr, it’s that contests and giveaways on social can bump engagement and interaction like nothing else, and Crayola will now have a large bank of user generated content to pull from in the future. From media relations to social media, Crayola certainly made sure Dandelion is not going away quietly.

By | April 10th, 2017|Tags: , , , |

E.W. Scripps and Vehr partner to launch summer internship

The E.W. Scripps Company and Vehr Communications are partnering to create the Cincinnati Strategic Communications Leadership Program, a paid eight- to 12-week summer internship intended to promote diversity and inclusion in strategic communications.

By | March 30th, 2017|Tags: , , |

When home is an integrated marketing agency

It’s been seven years since I started work here, which seems inconceivable. I was pretty sure I’d be a journalist all my life, eventually as editor of a paper, maybe a publisher. Now I work for an integrated marketing agency. And you know what? This world has not been all that different from my previous realm.

By | March 21st, 2017|Tags: , |