Farewell, Dandelion: Crayola hits the mark with fan engagement

If there’s one thing we know at Vehr, it’s that contests and giveaways on social can bump engagement and interaction like nothing else, and Crayola will now have a large bank of user generated content to pull from in the future. From media relations to social media, Crayola certainly made sure Dandelion is not going away quietly.

Insights: 2016 Cincy PRSA Media Day

The all-day event was filled with advice from members of the media (traditional and non) as well as learnings from experts in our field.