What makes a great “PR” firm?

It matters little to me whether PR as a term survives. It matters greatly that we continue to operate and grow on a foundation of courage, curiosity, empathy and integrity and remain flexible enough to meet the needs of our clients.

By | May 24th, 2017|Marketing Communications, News, Uncategorized, Vr3|Comments Off on What makes a great “PR” firm?

Our ever-smaller world (part 2)

It’s clear to me that U.S. owned, mid-sized companies can be less sensitive to the nuances of different cultures than their foreign counterparts.

By | May 6th, 2015|Corporate Communications, Marketing Communications, Media Relations, Uncategorized, Vr3|Comments Off on Our ever-smaller world (part 2)